Insights from a Chartered Accountant with 20 years of financial leadership experience
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Most founders wait until a crisis — a failed raise, a cash crunch, a deal gone sideways — before they bring in financial leadership. By then, the cost of delay is real. Here's what the data says about the inflection point where a fractional CFO changes the trajectory.
Read Article →Most founders don't realize they're one third of the way through value destruction the moment they decide to sell. M&A readiness isn't a last-minute sprint—it's built over years of financial discipline and operational clarity.
Read Article →When your revenue drops 80% for three months of the year, you learn cash flow management the hard way. Here are the frameworks that kept us growing through the troughs.
Read Article →We led our own NetSuite rollout from scoping to go-live. No consultants, no 18-month timeline. Here's how to do it without losing your team or your mind.
Read Article →After preparing pitch deck models for multiple capital raises, there's a clear gap between the models that get funded and the ones that get politely declined.
Read Article →Integrating two acquired businesses into a pet transport operation taught us more about M&A than any textbook. Due diligence is only the beginning.
Read Article →Sometimes the best system is the one you build yourself. How we designed and deployed a custom booking platform that outperformed every SaaS alternative we trialled.
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